Tuesday, January 10, 2012

The Zombie Apocalypse!

Someone at the CDC (Centers for Disease Control and Prevention) is a marketing genius.

One of the CDC objectives is to provide us, the common citizen, with public health news and protective advise.  But let's face it, who cares what the CDC says?  It's just another governmental agency which truly doesn't apply to us.  WRONG!  The CDC has much valuable information to share, problem is that no one wants to read it.

Enter the Zombies!  Someone at CDC (or more likely it's PR firm) noted that Zombies are the rage when it comes to pop-culture.  From movies, to fairs and walks, Zombies seem to be the rave these days.  So in order to entice the common citizen, the CDC created a campaign titled: "The Zombie Task-Force".  This campaign, which by now span to include blogs, merchandise and it's own line of protective gear, got more people to learn about general disaster preparedness than any other attempt in the past.  At the end of the day, the difference between a terrorist attack, natural disaster, or a Zombie apocalypse is minute.

(Check out the CDC blog here)



The Zombie craze is not limited to the CDC though.  It is amazing how many tactical training companies use Zombies as their attention-grabber these days.  From targets depicting Zombies (some even look like Bin-Laden, while other targets ooze blood upon getting hit), to gear designed specifically for a Zombie Apocalypse!  It is not uncommon to go to a shooting range today and see people shoot at targets with bloody dogs on them, sekeletons, or otherwise disfigured images of Zombies.


At the end of the day it comes down to "whatever gets people to listen and/or train".  If Zombies will get you to shoot more and practice, or entice you to get your disaster preparedness kit ready, then so be it.



Lastly, if you hang out around any Masada Tactical staff member long enough, you know that all joking aside we take our Zombie preparedness very seriously.  Steve A. just got a new Zombie rifle, BK has a whole plan on how to deter and evade the Zombies when they come, and Josh will be teaching a ZOMBIE DEFENSE class on Tuesday, January 17, at 6:30am!

Don't get bitten by the virus!  Join us as we prepare for the next threat!

Stay safe!
Tzviel 'BK' Blankchtein
Masada Tactical, LLC

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